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10 Tips For Increasing Your Ebay Response.
So you've got the buyer in front of your auction, and they'veread the description. They're must be interested, or theywouldn't be looking... but just how can you push them over thatline and make them leave a bid? Read on for some tips.
Improve your picture: In all that description writing, you mighthave missed the vital importance of your item's picture. Apicture with bad lighting or an intrusive background looksamateurish and won't make anyone want to buy from you.
Add an About Me page: You'll be surprised how much you canreassure bidders just by creating an About Me page and putting alittle bit about yourself on your business on there. You canalso have a few special offers there for people who bother tolook at the page, and let people subscribe to your mailing listso that you can email them updates.
Use SquareTrade: Signing up at SquareTrade and displaying theirlogo on your auctions shows that you are committed to have themresolve any disputes that arise. You always see this onPowerSellers auctions - it makes you look more professional.
Write terms and conditions: Have the 'small print' clearlyvisible on all your auctions, giving details of things likeshipping times and prices, your refund policy, and any otherbusiness practices you might have. This helps build confidencewith buyers.
Show off your feedback: Copy and paste a selection of thefeedback comments you're most proud of to each item'sdescription page, instead of making bidders go and look for it.If you have 100% positive feedback, be
sure to write that onevery auction too.
Add NR to your titles: If you have extra space in a title, put'NR' (no reserve) on the end. Bidders prefer auctions that don'thave a reserve price, and doing this lets them see that yoursdon't.
Benefits not features: Make sure your description focuses on thebenefits that your item can give to the customer, not just itsfeatures. This is a classic sales technique. If you have troublewith this, remember: 'cheap' is a feature, 'save money' is abenefit.
List more items: If you want more people to respond to youritems, then list more items! You might find you have better likelisting items at the same time, instead of one-by-one. There'sno need to use a Dutch auction - you can just keep two or threeauctions going at once for an item you have more than one of instock.
Accept unusual payment methods: To reach those last few buyers,accept payment methods that many sellers don't, like cheques.
Buy some upgrades: The best upgrade is the most expensive one,which makes your item appear first in search results. In crowdedcategories, you might find that this is worth the money.
Once you've got some buyers, you want to keep them coming backto you. The next email will show you how to turn one-time buyersinto long-term customers.
About the author:
Kirsten Hawkins is an Ebay and internet auction enthusiast fromNashville, TN. Visit http://www.auctionseller411.com/ for moregreat tips on how to make the most from Ebay and other onlineauctions.
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